GM CEO Rick Wagoner just posted a note on the GM Media site explaining that he resigned after being asked to do so by the White House.
I won’t get political on this blog… but its a shame to see Wagoner go. He was a dynamic and thoughtful leader for GM, more of a politician and [...]

InsideFacebook.com just posted the following report on new users for the social media site. In the past two months, the number of people over the age of 35 (Gen X and Baby Boomers) on facebook has DOUBLED. Also of note is the fact that more women appear to be signing up for accounts then men.
These [...]

THIS is very cool, and quite possibly the future of the publishing business.
Lexus is sole sponsor and advertiser of a new effort with Time Inc., and American Express Publishing (AEP) that constitutes what the companies say is the first-ever consumer-customized magazine.

The magazine, called Mine–with the tagline “My magazine, My way”–comprises content [...]

Jeremy Dann has penned an excellent piece for Portfolio.com where he interviewed Dominique Hanssens, the marketing chair at UCLA’s Anderson School of Business. This is the most pertinent excerpt from the interview:
Dann: What are some companies that have “upped the ante” during down times?
Hanssens: You can easily point to examples of companies who have [...]

This is a worthwhile video about three small businesses in the NYC area, and how business is slowly getting back to normal for them.

Just got back from a four day trip to Las Vegas, working the Mopars at the Strip car show for Hotchkis Performance. It was an interesting experience. Someone on a forum described this show as a “Star Trek Convention for Chrysler fans”, and that seems to be the most fitting description I’ve heard. The [...]

I’ve noticed my last few posts have been pretty wordy and drawn out. Sorry ’bout that.
Here’s a video we just posted on Streetfire where an old client talks about a new one.

We’ve been shooting a LOT of new video content, and hosting it on both YouTube and the car-specific video channel StreetFire.

From the MediaPost research blog:

The conclusion drawn in a new report from Merkle, “View from the Inbox,” 2009, is that Email continues to be a popular marketing communications channel in today’s challenging economic climate due to its low cost-per-contact and its ability to provide direct, measurable results. But, consumers’ attitudes and behavior regarding email continue [...]

Print advertising is becoming increasing less effective and more expensive. Online display ads are nearly useless except for branding purposes. Traditional PR – which involves placing stories in print and on TV – is fine if done correctly and on a budget, but only as an addendum to a vibrant social media outreach [...]