Autoblog & Performance Therapy

On August 19, 2009, in News, by admin


Speaking of racing videos, Jonny Lieberman at Autoblog posted a cool story about client Mark Hotchkis from Lifeline Fire & Safety Systems winning the Monterey Historics in his Porsche 962. If you like the sound of a 230mph Porsche racecar at 9,000rpm, check it out.

Also, the Performance Therapy Contest is up and running. Basically this is a social media car show concept developed in-house at Kahn Media for Hotchkis Performance as a means to drive brand awareness, promote the hobby, let gearheads know that even in this economy its ok to have fun with their car, and drive traffic/SEO to sponsor sites. Co-sponsors include Hot Wheels, Yokohama, Red Line Oil, Rushforth Wheels, Baer Brakes, Lifeline Fire & Safety Systems, Flowmaster and MSD.

All entrants have to do is submit a picture and a short caption explaining how they enjoy their car. Click a photo to vote, and feel free to promote yourself on Flickr or Facebook. Top vote getters will receive a T-Shirt or gift certificate. The Grand Prize winner (determined by a panel of sponsors and journalists) will receive nearly $40k in free parts from the sponsor companies. Autoblog, Motorator and several forums have already written up great pieces about it.

 

Time Flies…

On August 19, 2009, in News, by admin

Wow, I can’t believe it’s been nearly a month since my last post. I apologize if anyone out there reads this thing on a regular basis, but life has been a little crazy. Two new clients, several client events, a SEMA internet symposium and a NEW office all in the past three weeks. That’s right, Kahn Media HQ is expanding.

I’ve got lots of info to share, including notes from a few of the more interested SEMA lectures on SEO and Video Production. In the meantime, here’s a bit o’entertainment.

Wired Autopia just put up a fantastic list of their favorite car commercials.

My favorite of the list (and one I’ve never seen before) is this killer homage to Ferrari Grand Prix racing from Shell:

 

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