Since show season is upon us, we asked Kahn Media’s ace videographer Alex Auerbach to share some tips on how to produce high-quality video for web marketing. Our clients are fantastic about sending us footage from events on the road, and with these tricks you can maximize the results after editing.
Just got back from a fun show, so I thought I’d share some thoughts on why experiential marketing is key and how to share those experiences with the world…

The Big Show
I spent the weekend working a show, the Good Guys Del Mar Nationals, for my client Hotchkis Performance. The show was HUGE. Over one thousand cars, several thousand spectators, a full field of enthusiasts thrashing their muscle cars in the Auto Cross, and dozens of vendors peddling their wares.
After speaking with the organizers of [...]